Catering
The market is increasingly competitive. Motivated young players challenge your most loyal customers. Will your chef be able to create an offer that will satisfy your current customers, who are looking around? What about your future customers? We can renew your offer as needed or on a seasonal basis with invigorating brainstorms for your team. We can take over your product development while you focus on operations and sales.
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Catering services
Here are some services we offer and customize based on your needs.
Menu
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Culinary strategy and identity
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Brand and menu consistency
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Full menu development
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Recipe standardization
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Operation costing and price fixing
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Recipe book with photos
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Professional photo shoot
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Creation of a distinctive wine list
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Standardization tool for the chef
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Culinary concept development
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Standardization tool for the chef
Event operations
- Inventory management optimization
- Production cost calculation tool
- Labour cost tracking tool
- Kitchen operations optimization
- Quality issues audit
- Implementation of new working techniques for operating
- cost reduction
- Staff training guide
- Best practices guide
- Executive selection and hiring process
- Selection tests for executives
- Organizational structure for event performance
Financial optimization
- Financial statements and recovery plan analysis
- Financial statement analysis and turnaround plan
- Cost structure analysis
- Cash crunch solutions
- Cost-control system development
- Raw material cost and procurement process analysis
- Labour cost tracking tool
- Supplier and negotiations optimization
- Profit margin enhancement
Business Development
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Corporate and charitable customer development
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Recruitment of executives for business development
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Sales growth strategy
Case study
Catering
The problem :
You’ve been working in meal delivery and off-site catering for several years. Your competitors are eating you alive. We spend a day in your company to conduct a quality audit. Then we attend an event as a mystery guest.
We work with you on a strategy to refocus your product offering and improve the perceived value your customers have of it. We advise you on the recruitment of a new kitchen resource: a culinary development chef. This is a significant expenditure that will have to pay off in the medium term to justify the investment. We organize a professional photo shoot with a stylist in order to enhance your new website designed by the Web master we’ve introduced you to. Then you identify 2 future events where you can showcase your latest creations. We organize a photo shoot separate from this event to develop top quality material for your social media accounts.
When you realize we’ve improved the perception of one of your good clients, you decide to invest in a senior business development position through a headhunter. The wheels are in motion. To conclude the assignment, we work on a list of structural changes for your events department to improve the execution during events.
You are losing contracts to your competitors.
You want to renew your offering, but you think you won’t be able to do it as well as your competitor.
Your profit margin is not what it used to be.
Your product offering is no longer competitive.
Your culinary identity is dull: nothing differentiates you from the competition.
Your website has outdated visuals.
The actions :
- Quality audit
- Implementation of a supply redirection strategy
- Recruitment of a new chef
- Coaching on the creation of a new website
- Professional photo shoot with a stylist
- Diagnosis of your event operations
The result :
We’ve been able to identify what your customers value. We’ve changed your menu by updating it and giving it a breath of fresh air: culinary appeal. Hiring a new development chef helps you keep your offering competitive. Suddenly, you are on an uptrend that helps your recruitment and brings you profitability you haven’t seen in several years. The good news spreads, your former customers come back to test your product. Things are looking brighter! All that from a 3-month assignment.
