Catering
The market is increasingly competitive. Motivated young players challenge your most loyal customers. Will your chef be able to create an offer that will satisfy your current customers, who are looking around? What about your future customers? We can renew your offer as needed or on a seasonal basis with invigorating brainstorms for your team. We can take over your product development while you focus on operations and sales.
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Catering services
Here are some services we offer and customize based on your needs.
Menu
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Culinary strategy and identity
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Brand and menu consistency
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Full menu development
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Recipe standardization
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Operation costing and price fixing
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Recipe book with photos
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Professional photo shoot
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Creation of a distinctive wine list
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Standardization tool for the chef
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Culinary concept development
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Standardization tool for the chef
Event operations
- Inventory management optimization
- Cost calculation tool
- Labour cost tracking tool
- Kitchen operations optimization
- Quality issues audit
- Implementation of new working techniques for operating
- cost reduction
- Staff training guide
- Best practices guide
- Executive selection and hiring process
- Selection tests for executives
- Organizational structure for event performance
Financial optimization
- Analysis of menu items based on profitability
- Analysis of the financial statements and recovery plan
- Cost structure analysis
- Cash crunch solutions
- Cost-control system development
- Raw material cost and procurement process analysis
- Labour cost tracking tool
- Supplier and negotiations management
- Profit margin optimization
Business development
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Corporate and charitable customer development
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Recruitment of executives for business development
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Sales growth strategy
- Strategic brand positioning
- Market and competitor analysis
Case study
Catering
The problem :
You’ve been working in meal delivery and have been offering off-site catering services for several years. Your competitors, however, are gaining ground. We spend a full day within your company to conduct a quality audit. Then we attend one of your events as a mystery guest to assess the real experience from your customers’ point of view.
We work with you to develop a strategy for refocusing your product offering, centered on enhancing the perceived value for your customers. We advise you in the recruitment of a new key kitchen resource: a culinary development R&D chef. It’s a significant investment, one that must generate a tangible return in the medium term to justify the expense.
Next, we coordinate a professional photoshoot with a food stylist to create visual content for your new website, developed in collaboration with the Webwizz partner we introduced to you. You then identify two upcoming events where you can showcase your latest creations. We take advantage of one of these events to organize a parallel photoshoot, designed to produce high-quality content for your social media platforms.
When you realize that we’ve successfully improved your brand perception with one of your top clients, you decide to invest in a senior business development position through an executive search mandate.
To conclude the project, we work with you on a series of structural changes within your events department, aimed at optimizing execution and boosting performance during events.
You are losing contracts to your competitors.
You want to renew your offering, but you think you won’t be able to do it as well as your competitor.
Your profit margin is not what it used to be.
Your product offering is no longer competitive.
Your culinary identity is dull: nothing differentiates you from the competition.
Your website has outdated visuals.
The actions :
Quality audit
Implementation of a supply redirection strategy
Recruitment of a new chef
Coaching on the creation of a new website
Professional photo shoot with a stylist
Diagnosis of your event operations
The result :
We’ve identified what truly matters to your customers. Your menu has been refreshed and revitalized, bringing back genuine culinary appeal. Hiring a new development chef keeps your offering competitive and forward-looking. Before long, your sales trend upward, recruitment becomes easier, and profitability returns to levels you haven’t seen in years. Word spreads, former customers come back to rediscover your products. The outlook is brighter than ever. All of this, achieved in just three months.
